- ISBN13: 9780470529393
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
Product Description
Adeptly address today’s business challenges with this powerful new book from web analytics thought leader Avinash Kaushik. Web Analytics 2.0 presents a new framework that will permanently change how you think about analytics. It provides specific recommendations for creating an actionable strategy, applying analytical techniques correctly, solving challenges such as measuring social media and multichannel campaigns, achieving optimal success by leveraging experime… More >>
Web Analytics 2.0: The Art of Online Accountability and Science of Customer Centricity
- ISBN13: 9780470253120
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
Product Description
Are you getting the most out of your website? Google insider and web metrics expert Brian Clifton reveals the information you need to get a true picture of your site’s impact and stay competitive using Google Analytics (GA) and the latest web metrics methodologies. Which marketing campaigns work best? How do you quantify their success? What indicators should you track? Packed with techniques and insider secrets not documented elsewhere, this book has the expert gui… More >>
- ISBN13: 9780470130650
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
Product Description
Written by an in-the-trenches practitioner, this step-by-step guide shows you how to implement a successful Web analytics strategy. Web analytics expert Avinash Kaushik, in his thought-provoking style, debunks leading myths and leads you on a path to gaining actionable insights from your analytics efforts. Discover how to move beyond clickstream analysis, why qualitative data should be your focus, and more insights and techniques that will help you develop a custome… More >>
Nick and James take a look at Google’s wonder wheel, Goals in Google analytics and a article from search engine land. The full blog post can be found at www.crearecommunications.co.uk
A Google Guru’s Tips for Web Analytics
Search Engine Strategies ’10: Avinash Kaushik’s four tips for making your metrics matter.
Read more on CRM Magazine
Image taken on 2009-11-02 21:09:50 by See-ming Lee 李思明 SML.
5 Handy SEO Hacks for Google Analytics
It’s fair to say that most of us are running Google Analytics on at least a few of the sites we deal with. Market share for Google’s traffic tracking platform was estimated last year around 75-80% in a few separate studies – here’s one from Ghostery. Let’s not get into the whole “Google knows too much” thing. The truth is,… Check out the SEO Tools guide at Search Engine Journal . 5 Handy SEO …
Read more on Search Engine Journal
Recent Comments